Southwest/Disney Promotion

Well, if you are, so am I. I don't see an advantage, either.

Almost seems like Southwest is just inserting themselves as an unnecessary component to get the deal.

This is just smarty-pants Southwest capitalizing on Disney's deal. "Here's a great deal---but you'll need a flight, so here you go!"

Good for them to be on the look-out for great travel deals and attaching themselves to them. That's good advertising, I think.