Yeah...I don't buy it..

I think that's something convenient to say until they can think of another fairy tale to do.

I hope you're right! I mean seriously...isn't there room at the table for all genres? If they're well-made, people see them, period. Stop buying into stereotypes already. We love fairy tales AND Pirates AND Pooh AND Cars - because we love Disney. And where was this reasoning that we don't make fairy tales because boys don't see them when the company was cleaning up from Snow White, clean through to the "modern era" of Little Mermaid, BatB, etc?

I think they probably have enough princesses to make tons of merchandise. They'll make another one if little girls get tired of the ones they have now.

As the mother of a princess lover (um, k, and a princess lover myself) I'd say it's less about the girls getting tired of the princesses that are available, and more about them just outgrowing them. After all, some of those princesses (Snow White, Cinderella, Sleeping Beauty) look REALLY GOOD for their age!

But I guess I'm not necessarily clamoring for more fairytales...I just don't want Disney to pass over a good storytelling opportunity because they're going out of their way NOT to do fairytales any more. Make sense? After all, successful stories - fairytales or otherwise - aren't just about the story at hand; they're about the underlying themes - i.e. believing in your dreams, triumph of good over evil, etc etc. It's what keeps the grown ups and kids engaged at the same time...in other words, it's what make the Disney World go around

There's only so many times you can cry wolf to get people to see your film. Disney knows what it does well; why would it pull this weird marketing stuff?